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Newsletters are a great way to keep your customers and potential customers updated. You can use Newsletters to advertise upcoming sales, offer coupon codes, etc. The full installation of PrestaShop includes some modules for management of your Newsletter registration list, but by default does not include a way to format and send Newsletters.
Fortunately, there are modules that will allow you to add a Newsletter area to your PrestaShop back office so that you can create and send Newsletters from your PrestaShop site. In this tutorial, we will be installing a free module named Newsletter for PrestaShop (also known as PSNEWSLETTER) which we found in the PrestaShop Forum after quite a bit of research.
We've completed the installation of the Newsletter for PrestaShop module. In our next tutorial, we'll go through the steps of sending a newsletter from your PrestaShop back office.
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